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Helping explorer's and travellers find their perfect campervan
The Services
Brand Identity
The Brief
Create a friendly and approachable brand identity for a company that helps customerssecure !finance for a new campervan or caravan.
The Solution
A clear, warm, welcoming brand identity that feels inviting and targets a widedemographic of customers. The font used in the logo was inspired by DavidAttenborough, Atten New, created to convey noticeable charm and a personabletone, which was exactly the goal for this project. The colour palette and imagery feelmature and professional yet accessible.